One year after rumors that Yahoo would be rolling out a competitor to YouTube, Yahoo has confirmed via email that it will shutter that product.
Here’s the email Yahoo dispensed to existing partners today:
“Yahoo constantly reviews our products and services to ensure we are providing the best experience for our users, partners, and advertisers. As part of this review, we plan to deprecate the Yahoo Publishing video platform for all publishers at the end of April.
As a publisher on the platform today, we are informing you of our transition plan so that you may continue to partner with Yahoo video. From an operational perspective, very little will change — your mRSS feeds are already stored in our system and will continue to push new videos live onto Yahoo daily.
With the analytics dashboard also coming down at the end of the month, we are happy to offer automated xcel reports via email at any cadence you’d like (monthly, weekly, and/or daily) broken out at the clip level moving forward.
In addition, we are revising the legacy terms to a new standard revenue share term for all publishers. The revenue share will be 60% of net advertising revenue to video partners. Attached you will find a new terms sheet that reflects the changes and provides more detail.
Finally, in regards to transition of payment: any outstanding revenue earned via Yahoo Publishing through April 30th 2015 is required to be be paid via Paypal (any outstanding revenue will be paid before the end of May).”