Beachfront Media has launched a mobile video syndication platform called Beachfront Reach.
The platform lets content providers distribute their videos to a number of different publishers across Beachfront’s mobile app network. In the same way, the publishers that work with Beachfront now also have access to additional videos that they can use to create more ad inventory, the company said.
The ad revenue from these videos will be split among Beachfront, the content providers, and the publishers in Beachfront’s network, which includes video content from 1,000 websites and apps, according to the company, accounting for over 500 million monthly streams.
Beachfront Reach adds to Beachfront’s portfolio of mobile video solutions. Its Beachfront Builder tool provides video creators with a self-service way to turn their personal brands into mobile apps. So far, YouTubers such as Jason Horton, Rachel Ballinger, and talent network Big Frame have launched apps through the platform.