Aimed at publishers, individual creators, and MCNs, Zype helps them create video sites and apps as well as manage and monetize their content. Per its new feature, Distribution Connections, Zype will let its creators access other distribution partners to further spread their digital content.
To make this work, creators need both Zype and VHX accounts. Ultimately, the aim of the partnership is to let Zype users sell their content directly to viewers, which is VHX’s main selling point. VHX offers video monetization via rentals, subscriptions, and straightforward purchases.
To get a picture of how Zype’s Distribution Connections will work, check out the company’s blog.