Quick Breaks is a daily column from the VideoInk editorial staff, which rounds up and features interesting developments in the larger digital video space that we feel you should be at least somewhat aware of. Have tips or suggestions for more Quick Breaks? Send them over to firstname.lastname@example.org/members.
Fandango debuted its original series “I Love Movies” today with an episode featuring the NBA’s Dwight Howard. In the show, Howard shares some of his most significant movie memories with interviewer Cal Fussman of Esquire Magazine, setting the stage for upcoming guests on show, which will include the likes of Tony Hawk, Larry King, and Reba McEntire. You can watch “I Love Movies” across Fandango’s digital destinations (which span YouTube, Hulu, Roku, and Samsung’s Milk Video). “I Love Movies” is part of Fandango’s summer-long campaign to get people enthusiastic about going to the movies. The campaign will show up on sical media and include events, VIP screenings, and ads on TV.
Roku has partnered with Sharp, a consumer electronics company that specializes in TVs with high-level picture quality, to offer the Sharp Roku TV. These TVs use Roku’s operating system while offering 1080p HD and a 60hz native refresh rate (in other words, high-level picture quality). Sharp Roku TVs will available only at Best Buy “soon,” going for $379.99 for the 43 inch and $499.99 for the 50 inch. Roku’s also soon making available its Insignia Roku TVs (also high def and exclusive to Best Buy).
Tubular Labs has launched a new product aimed at providing a database of video creators for brands and media companies to easily find. Called “Tubular Creator Profiles,” it includes upwards of 2 million creators along with statistics about their impact across social/video platforms like YouTube, Faceobok, Twitter, and beyond. Tubular’s also partnered with Fullscreen and Machinima on this effort, so that brands, etc. seeking to contact the MCNs’ talent can go through them. The service also lets brand know when beauty creators are using their products, so brands can go ahead and send them more products to use in their videos.