This article was originally published in [a]list Daily
By Lauren Arevalo-Downes
Today, Facebook has managed to do what many publishers have been dreading as an inevitable consequence of convenience. They have now officially collaborated with The New York Times to showcase the news titan’s very first “instant article,” an article specifically designed to seamlessly integrate Facebook’s mobile app to allow it to load faster.
This is just the beginning for Facebook, too. We’ll be seeing future Facebook collaborations with some of the world’s biggest publishers, such as the BBC, Buzzfeed, Bild, The Atlantic, The Guardian, National Geographic, NBC, and Spiegel in the coming days.
Along with Facebook’s move to become a robust and competitive video platform, this collaboration with publishers shows that Facebook has now, as other social networks like Snapchat and LinkedIn have done, moved into “platisher” territory.
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