This article originally appeared in [a]list Daily
By Robert Workman
NBC is a broadcast channel, which means it’s favored the practice of showing its programming on television first before adding it online for viewers to catch up on later. With its latest series, however, it appears that the company is trying something new — and it could happen with other shows as well.
The show, “Aquarius,” starring “X-Files” alum David Duchovny, will be making its premiere on the channel tonight, but immediately after, instead of just the initial episode being available to view online, the entire season will be posted, so “binge” viewers who can’t wait to see what happens can jump ahead. NBC will deliver the remaining episodes for broadcast over the next few weeks, for those who prefer tradition.
The move is being made in an effort to keep up with the growing popularity of on-demand services like Netflix and Hulu, which has thrived with a number of original offerings like “House of Cards” and “Orange Is the New Black.” But is it a business model that can work in the long-term?
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