By Evan DeSimone
Social app start-up Victorious announced a slew of new executive hires today, toplined by Shishir Mehrotra, the former head of product and engineering at YouTube.
Mehrotra has been under the radar since leaving YouTube in the spring of 2014, shortly before Victorious founder Bing Chen announced his own departure from the video hosting giant. According to a press release from Victorious, Mehrotra has been quietly involved with the company for the past twelve months and has joined the company’s board of directors.
Victorious is also welcoming a pair of fellow YouTube alums. Kathleen Hahn, who served as global head of MCN strategy & partnerships will be Victorious’ first VP of strategy and partnerships, and former director of music & brand partnerships Tony Zameczkowski will assume the role of VP and managing director for international. Rounding out the new hires is Julia Tang, former head of product marketing at Instagram, who will assume the post of VP of marketing.
Launched in 2014 by former YouTube exec Bing Chen and TripUp founder Sam Rogoway, Victorious is customizable app platform designed for social media stars and other public figures that helps them better engage and share content with their audience. Early adopters include Ryan Higa, The Young Turks, and Machinima.