The SVOD space got crowded with more critters today with Smithsonian Networks’ launch of its new streaming service Smithsonian Earth, dedicated to original nature and wildlife content.
One of Smithsonian Earth’s selling points is that it will be viewable both HD and Ultra HD (4K), with the latter resolution only available on the Roku 4 streaming player. It is will also be available in HD via Apple TV and online at smithsonianearthtv.com.
In the early days of high-def, nature channels were some of the first to broadcast HD content, which meant that new TV buyers frequently found themselves using wildlife programs to show off the their new high-def sets to guests.
Netflix, Amazon and YouTube also offer 4k streaming for a limited number of titles.
Smithsonian Earth subscribers will be able to choose from a variety of new original documentaries and short series, refreshed on a weekly basis, exploring everything from the sea life of Socorro Island to the creatures of Madagascar and active volcanoes in Ethiopia.
The price is $3.99 a month, but new customers can get a 7-day free trial subscription to the service, which at the moment is only available in the U.S.
Smithsonian Networks is a joint venture between Showtime Networks Inc. and the Smithsonian Institution. In addition to Smithsonian Earth, it also operates Smithsonian Channel.