Viral video purveyor Jukin Media announced today that it will provide content for the launch of Sky Q, a new multi-platform home entertainment service from British broadcaster Sky scheduled to debut in early 2016.
Under the terms of the deal, all four of Jukin’s primary brands — FailArmy, JukinVideo, The Pet Collective and People Are Awesome — will provide content for Sky Q, which will enable subscribers to watch content from across connected set-top boxes and tablets (a smart phone app will be added later in 2016. Jukin will be part of Sky Q’s curated “best of the web” programming, featuring short-form videos from a variety of content providers grouped in themed playlists.
Jukin will provide a mix of original content, compilations, and one-off viral videos, including the series “Fails of the Week,” ‘”Petodies” and “Top 5,” and monthly compilations from People Are Awesome.
In November, Jukin inked a deal with Verizon mobile entertainment platform Go90 for “Fail Five,” a 50-episode short-form series inspired by its FailArmy brand. It also premiered a second season of its linear TV series “World’s Funniest” (formerly “World’s Funniest Fails”), hosted by Terry Crews and produced with Dick Clark Productions (DCP), which airs on Fox in the U.S. and City TV in Canada. Jukin and DCP also produce a “Fail Army” TV series, targeting the international market, which airs on Spike UK, TV2 Norway, Rogers Media in Canada, TV3 New Zealand, Foxtel Australia and Sky Italia.