Epoxy announced today that it has surpassed 5 billion monthly views on YouTube. That statistic isn’t for Epoxy’s channel, it’s a measure of how many views flow through the channels of the individual creators and over 60 multi-channel networks using the Venice, Ca.-based company’s software-as-a-service (SaaS) to operate their multi-platform video businesses.
“Since coming out of beta in 2014, we’ve grown rapidly and reached a scale where Epoxy is really feeling the pulse of the online video market,” said Epoxy CEO Juan Bruce. “Video publishing has become a dynamic multi-platform business. The last year has demonstrated that while YouTube is still a dominant force, we are increasingly seeing video creators, networks need to operate across Facebook, Twitter, Instagram, Vine and emerging OTT and VOD platforms.”
Launched in 2012 by Bruce and fellow co-founder (and CPO) Jason Ahmad, Epoxy has raised more than $8 million from investors including Upfront Ventures, Time Warner Investments, Bertelsmann Digital Media Investments, Greycroft Partners and Advancit Capital.
Epoxy’s software platform gives creators ranging from sports enthusiast Dude Perfect to singer Peter Hollens the ability to natively share their posts to Facebook, Twitter, Instagram and Vine and quickly engage with comments and media from their most devoted fans.
The platform also features a cloud clip editor that can be used to create previews, text overlays, Memes, GIFs and short-form native video clips from YouTube videos, as well as watermarking tools to add creator or network logos to protect assets when they’re being shared across platforms. In September, Epoxy launched a mobile app that gives clients access to its tools on-the-go.
“As the online video world grows and encompasses more platforms and devices, we are dedicated to making Epoxy the industry standard for cross-platform publishing and operations,” Ahmad said.