In yet another distribution deal by Verizon’s go90, Hollywood multi-hypenate Milo Ventimiglia (“Heroes”) and digital studio StyleHaul are exclusively releasing the scripted series “Relationship Status” on the mobile video streaming platform. Announced at CES today, the deal marks the latest in a stream of syndication and first window deals done by Go90 including the multi-series pact with Sony Entertainment Music, also announced at the tech convention in Las Vegas yesterday. “Relationship Status” is the second project from StyleHaul to be distributed on G090.
Starring Shawn Ashmore (pictured, left; “X-Men: Days Of Future Past”, “The Following”), Emma Bell (“The Walking Dead”), Molly Burnett (“Days Of Our Lives”), the dramedy follows a group of young-ish L.A. singles as they navigate relationships, both romantic and platonic, in today’s social media and mobile lifestyle.
“We are excited to be in a relationship with StyleHaul and Go90. This project snaps into the zeitgeist of how people are connecting, disconnecting and hooking up in a wired world. It’s the perfect platform for sharing with this generation and the next step in content creation,” said Milo Ventimiglia.
“Relationship Status” was developed by Ventimiglia’s production company DiVide and co-produced with StyleHaul and Full Fathom Five (Amazon Prime’s “The Kicks”). Elizabeth Allen Rosenbaum (“Mistresses”, “The Kicks”) directed.
In a call, Ventimiglia told VideoInk that he and his partner immediately resonated with the script, penned by Céline Geiger (“The Lying Game”), and felt it would translate well to both television and digital screens.
“It was a very current and topical storyline,” he said. “[The script] ran through the current state of relations and relationships where social media makes an impact on how we live our lives and date others. After [roughly two years of] development, we found a great partner in StyleHaul and quickly saw how this piece of content would work well with their audiences.”
Ventimitiglia is no stranger to the world of digital entertainment. He starred as Ian Mitchell, the protagonist in three seasons of Sony Crackle’s “Chosen” and directed his own independent project in 2006 titled “It’s a Mall World,” which was released digitally and funded by American Eagle Outfitters.