‘Epic Meal Time’ Creators Developing ‘Elebrity’ Series for CBC
“Epic Meal Time” host Harley Morenstein and his brother Darren Morenstein have signed deal with Canadian broadcaster CBC to develop the scripted series “Elebrity” through their Montreal-based production company NextTime Productions.
It’s not the Morensteins’ first foray into linear TV. Their flagship cooking show “Epic Meal Time,” featuring super-sized, bacon-heavy culinary creations by Harley and his kitchen crew of regular dudes, was adapted for cable TV as “Epic Meal Empire,” which debuted on FYI in July 2014.
“Elebrity” focuses on Herschel Bock, an eternal slacker attempting to navigate his newfound celebrity as a digital influencer. The role seems tailor-made for Harley Morenstein, who has had small parts in the films “Tusk,” “Dead Rising: Watchtower” and “Smosh: The Movie” and the web series “Video Game High School.” But no casting has been announced for the series, and a representative said that Morenstein is not slated to star.
The deal is a product of the inaugural Jumping Screens Comedy Workshop, a five-month development lab for online creators who want to incubate their projects for television and other platforms created by CFC Media Lab in collaboration with the CBC and Toronto-based production company Aircraft Pictures.
Participating along with NextTime in Jumping Screens were singer/songwriter/comedian Mikey Bustos (267K subscribers, 56.5M views on YouTube) and Matthew Clarke and David Milchard, the team behind the web series “Convos With My 2-Year-Old.” The program kicked off in June 2015, and the three teams debuted their series concepts at a VIP screening and reception in late November.
Next Time Productions will co-develop “Elebrity” with Aircraft Pictures. The other two teams are also pursuing opportunities to develop their respective TV series concepts.
Darren and Harley Morenstein co-founded NextTime Productions in 2011. In the years since, the company has launched three YouTube channels with more than 7 million subscribers and published two cookbooks.