San Francisco-based virtual reality (VR) and augmented reality (AR) production company River Studios, which has worked with Coldplay, Beyoncé, Will.I.am, NBCUniversal, the Sacramento Kinds and the Denver Broncos, has officially opened up shop at L.A.’s Culver Studios.
“Our goal is to work on a mix of premium traditional media, live action, computer animated, interactive, and immersive experiences for all VR and AR platforms,” said Jonah Loop, executive director of River Studios LA, in a blog post published today. “We’re a passionate group and we’re excited to connect to the mothership in San Francisco.
“Speaking of which, and in case you wondered,” he added, “with San Francisco being the known headquarters for technology, Los Angeles is the obvious choice for entertainment. That’s why we’re here and we’re ready to create.”
River Studios is an outgrowth Rothenberg Ventures, a venture capital firm founded by Mike Rothenberg focused on technology startups. In 2014, Rothenberg launched the first virtual reality start-up accelerator, The River Program. In May 2015, he created River Studios as a creative house for VR production. Two months later, the company acquired 3D development production company Twisted Oak Studios in Halifax, Canada, and renamed it River Canada.
Today, River Studios it employs 30 creators, artists and developers across its operations, which also include offices in New York.
Prior to joining River Studio, Loop worked as a visual effects supervisor on such films as “The League of Extraordinary Gentlemen,””Collateral” and “Transporter 2.”
Other members of the River Studios LA team include executive director Andy Stack, former head of creator technology for YouTube Spaces; head of production Sam Macaroni, a filmmaker and YouTube star, executive producer/director Brinton Bryan, who has worked as an assistant director for filmmakers including Steven Spielberg and Clint Eastwood; and director Stash Slionski, former director of digital content for VR studio RYOT.