Revelmode, the media brand launched last January by #1 most-subscribed YouTuber Felix Kjellberg (a.k.a. PewDiePie) in partnership with his multi-channel network Maker Studios, announced today that it is expanding its game slate with a development deal DoubleMoose, a new studio launched by award-winning game designer Armin Ibrisagic.
Best known for his work on Goat Simulator with Coffee Stain Studios, Ibrisagic will work with his team at DoubleMoose to develop multiple titles for PC, iOS and Android for Revelmode, with creative input from Kjellberg.
“Comedy is huge in entertainment but it still feels in its infancy in the games industry — Felix and I would like to work on changing that,” said Ibrisagic in a statement.
Revelmode is a creator network and media company dedicated to producing high-quality gaming and pop culture content. In addition to Kjellberg, it also features YouTubers CinnamonToastKen (Ken Morrison), CutiePieMarzia (Marzia Bisognin), Dodger (Brooke Lawson), EmmaBlackery (Emma Blackery), JackSepticEye (Sean McLoughlin), Cryaotic and PJ Liguori (a.k.a. KickthePJ)
Kjellberg’s first foray into gaming, “Legend of the Brofist,” featuring members of Revelmode creatior team, debuted at #1 in the app store last year and stayed there for more than three weeks.
Today, Revelmode also announced the release of a new game, “PewDiePie’s Tube Simulator,” on iOS and Android in the App Store, Google Play Store and Amazon. Published by Outerminds, the Montreal-based studio behind “Legend of the Brofist,” it also features members of the Revelmode squad. The game allows players to experience life as an aspiring YouTube star and take a shot at knocking PewDiePie off his throne as the platform’s #1 star.
Revelmode bills itself as a company dedicated to “content, community and charity,” and it recently demonstrated its commitment to the latter with its participation in “Revel4Good,” a multi-installment live stream that generate over 100,000 Humble Bundle purchases with a portion of the proceeds donated nonprofits dedicated to helping people deal with mental illness, including Crisis Text Line, which provides free, 24/7 support for people in crisis via text.
Earlier this month, the majority of the Revelmode creator team appeared at PAX West 2016, where they shot original shows, met with fans and participated in various conference events.
Kjellberg was listed by Forbes as the highest earning YouTuber in 2014, with an estimated $12 million in earnings. In July, Swedish tech news outlet Brexit uncovered a year-end report filed in Sweden that listed an $8 million operating profit for his company Pewdie Productions.
In addition to his YouTube channel and his work with Revelmode, Kjellberg also has the reality series “Scare PewDiePie,” produced Maker Studios and Skybound Entertainment, which was greenlit for a second season on YouTube Red in June.