YouTube is putting its money where its originals are with the hiring of former WGN America programming executive, Jon Wax, and former Fox Broadcasting marketing head Angela Courtin.
Wax and Courtin, development and marketing executives, respectively, are joining YouTube in newly created positions tied to the company’s Originals.
Wax, who was previously executive VP of scripted programming at WGN America and Tribune Studios, has been named head of drama series, scripted & current. Wax will be responsible for building YouTube’s drama development slate, which includes drama-themed movie acquisitions in the U.S.. He will report to Susanne Daniels, YouTube’s global head of original content.
Courtin, who joins YouTube from the Fox Broadcasting Company (FOX) where she served as the Executive Vice President and Chief Marketing Officer, will oversee the marketing strategy for YouTube Red Originals and YouTube TV. She will report to Jodi Ropert, who leads subscription marketing for YouTube. At Fox, Courtin was responsible for developing and guiding overall brand strategy and audience development, overseeing on-air and off-air promotion and advertising campaigns.
In addition to the new hires, YouTube announced that it’s expanding the duties of Dustin Davis to be head of comedy development and current programming for the platform. He joined YouTube Red as head of current series a year ago from ABC, where he oversaw shows including “Black-ish,” “Happy Endings” and “Last Man Standing.”