SB Nation, Vox Media’s leading sports media brand, has sold its first original series to Verizon-owned streaming service go90. Titled “Foul Play,” the ten-episode series dives deep into the shadowy underbelly of sports, telling untold stories of the industry’s most incredible scandals, crimes, heists, and falls from grace.
Produced by Vox Entertainment– Vox Media’s Los Angeles-based development, production and distribution division– the series is slated to premiere later this year, exclusively on go90. Each episode will run approximately ten minutes, with exclusive clips and additional extended content available for each episode on SB Nation.
“Foul Play is a great extension of the SB Nation brand and will showcase SB Nation’s great storytelling talents, as well as Vox Entertainment’s expertise in developing, producing and distributing truly innovative, top-quality programming across many existing and emerging platforms,” explained Chad Mumm, VP, Vox Entertainment. “go90 made for the perfect platform to debut this series and work with a partner committed to providing their audience with meaningful sports content.”
Charles Kreisa (“Gangsters: America’s Most Evil,” ESPN’s “30 for 3o”) will serve as “Foul Play’s” showrunner and executive producer. Foul Play’s creative team includes SB Nation’s editorial director Spencer Hall and creative director Jon Bois. Chad Mumm, as well as Vox Entertainment’s head of business development and production Jared Tobman and Vox Media president Marty Moe will serve as executive producers.
SB Nation, which launched in 2005, attracts an audience of over 70 million people each month and generated over one billion total video views last year.