Verizon’s go90 is hoping to attract Kobe Bryant fans to its streaming platform with a new short-form animation based on the basketball star’s farewell letter “Dear Basketball.” The animation, which carries the same name as the letter, was made in partnership with Granity Studios and Believe Entertainment.
The film brings together renowned animator and film director Glen Keane, Academy Award-winning composer John Williams, and executive producer Kobe Bryant, to bring to life Bryant’s poetic ode to the game, which generated 50 million views worldwide when first published on The Players Tribune in 2015.
“’Dear Basketball’ is a story about the child within all of us, having dreams and loving something so much that you know when it’s time to say good-bye. Glen Keane and John Williams are masters of their crafts and bring a raw emotion to this story that I never thought possible,” says Kobe Bryant. “We created this film with the sincere hope that it resonates with and inspires fans of all ages, in all walks of life, to be the best version of themselves. Being able to present the short on go90 and across many of Verizon’s media brands gives more people an opportunity to see the film and be inspired.”
“Verizon’s go90 welcomes an array of creators, from icons to up and comers, providing them with a flexible canvas on which to share their stories,” added Chief Content Officer for Verizon’s go90, Ivana Kirkbride. “On the heels of its Academy Awards shortlist inclusion for Best Animated Short Film, the piece is a delightful new addition to our sports and entertainment offering.”
A 2017 Tribeca Film Festival Official Selection, “Dear Basketball” recently won Best 2D Hand-drawn Animation and the Special Jury Prize at the 2017 World Animation Celebration.