Since she official took the Twitter CEO chair, Linda Yaccarino has reportedly been unable to work on one of her main goals – bringing major advertisers back to the social media platform.
Yaccarino, the former chair of global advertising at NBCUniversal, has been constrained since taking over June 5 by a noncompete clause that extended through her first few weeks at Twitter, the New York Times reported Thursday, citing a person close to her.
The clause’s expiration date is not clear, the Times reported, but it has already kept her from a June 16 Publicis Groupe conference in Paris, where the advertising powerhouse’s chairman interviewed Twitter owner Elon Musk and from the Cannes Lions advertising festival last week, a major event for the ad industry.