NY Mag Promotes Lane Brown, Gilbert Cruz (Exclusive)

Editors are getting expanded roles for New York magazine and Vulture.com

New York Media elevated two editors in its culture department on Tuesday, TheWrap has learned.

Lane Brown has been named Culture Editor at New York Media, in a new expanded role, and will oversee content in print and digital platforms for both New York magazine and Vulture.com.

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Gilbert Cruz has been elevated to Editorial Director of Vulture and will run the day-to-day operations at the site, reporting to Brown. He’s stepping into the role once occupied by Josh Wolk, who exited to run Yahoo Entertainment in March, as TheWrap first reported. 

Also read: Yahoo Taps Vulture Chief Josh Wolk as Executive Editor of Entertainment

Brown began working at Vulture in 2008, one of the site’s earliest editors, before taking a stint at Grantland. He returned to New York mag as Culture Editor in 2012.

Cruz has been managing editor of Vulture for the past two years and has helped expand the site’s traffic in both unique users and page views  up 60 percent from last year. (The site said it averaged 7.7 million monthly unique visitors in the first quarter of 2014.)

“I expect Lane and Gilbert’s combined talents to drive Vulture forward into the next phase of its growth, and the print pages to ever greater strength,” editor-in-chief Adam Moss said in a statement.