News Corp.’s Carey Says Hulu Will Start Charging

“Meaningful subscription model” is in online service’s future.

Last Updated: October 22, 2009 @ 2:29 PM

News Corp. deputy chairman Chase Carey kicked off the B&C OnScreen summit by declaring: “It’s time to start getting paid for broadcast content online.”

“I think a free model is a very difficult way to capture the value of our content. I think what we need to do is deliver that content to consumers in a way where they will appreciate the value,” Carey said. “Hulu concurs with that, it needs to evolve to have a meaningful subscription model as part of its business.”

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