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Relativity Taps Ammer Worldwide President of Marketing

Veteran marketing executive previously led efforts at Marvel, Sony Pictures

Geoffrey Ammer has been named worldwide president of marketing at Relativity Media, Relativity CEO Ryan Kavanaugh announced Wednesday.

Ammer most recently was president of worldwide marketing at Marvel Studios’ theatrical and home entertainment division. There he oversaw marketing of "Iron Man" and "The Hulk," the first feature films produced by Marvel.

Before that, Ammer was president of worldwide marketing at Sony Pictures Entertainment.

“Geoff brings to Relativity a remarkable expertise in marketing quality and commercial fare,” Kavanaugh said in a statement. “Beyond his creativity and wealth of experience, Geoff’s a dynamic and energetic force that we are delighted to have join our team.”