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Rod Perth to Step Down as NATPE/Content First President and CEO Next Year

“It’s been a whirlwind three years, and I am proud that, ” nonprofit leader says

NATPE/Content First President and CEO Rod Perth has extended his contract through February 2016, after which he will transition to the board of directors, the organization said Thursday.

Perth, who joined NATPE in 2012, will help in picking his successor for the non-profit association, which is “committed to serving as a catalyst for the content revolution.”

Perth cited “family priorities” in his decision to cede his day-to-day responsibilities next year.

“It’s been a whirlwind three years, and I am proud that, along with the teamwork of this great staff and an energized board, we have successfully repositioned NATPE with a strategy that is broad and inclusive and one that reflects the dynamic changes that are having a profound impact on our business,” Perth said. “Given my family priorities, I recently began discussing with the board how I could make an orderly transition from day-to-day duties, and this contract extension will encourage a thoughtful transition to new leadership. I look forward to continuing to work closely with NATPE’s Board, Executive Committee and staff, and assisting in identifying and mentoring the future leader of the organization.”

Under Perth’s direction, NATPE has experienced a broad growth in participation of content-centric sectors of the business that are increasingly interdependent across every distribution platform, the organization said.

“These actions we are taking reflect the culmination of a multi-year turnaround effort made possible by all of the success we’ve achieved during Rod’s watch,” NATPE Board Chairman Jordan Levin said. “The very positive responses to our market/conferences in Miami and other year-round activities are a testimonial to his efforts and that of our entire NATPE staff.  We will be conducting a search for a new executive who will work closely with Rod, culminating in the hand off next February following our 2016 market and conference.”

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