
Linda Yaccarino
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Linda Yaccarino Promoted to Chairman of NBCU Global Advertising and Partnerships
By Tim Baysinger | October 12, 2020 @ 9:02 AMLongtime sales exec now in charge of data strategy and local and regional sports network sales
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NBCU Networks to Cut Back Commercial Time as Advertisers Pause Campaigns
By Tim Baysinger | April 6, 2020 @ 1:05 PMCompany will also provide talent and production resources free of charge to marketers
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NBCUniversal Shakes up Ad Sales Team, Promotes Laura Molen and Mark Marshall
By Tim Baysinger | October 15, 2018 @ 10:52 AMMike Rosen and Scott Schiller will leave the company
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Fox Wants to Drop Ad Time to Just 2 Minutes Per Hour by 2020
By Tony Maglio | March 6, 2018 @ 6:49 AMCommercial-free Netflix continues to change everything
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NBCUniversal to Cut Number of Commercials Across All Networks by 20 Percent
By Tony Maglio | February 28, 2018 @ 9:13 AMComcast-owned company vows to reduce primetime ad time by 10 percent
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NBCU Upfront: Seth Meyers Kills, ‘Will & Grace’ Rises From the Ashes, Megyn Kelly Says Nothing
By Tony Maglio | May 15, 2017 @ 10:08 AMUpfronts 2017: Ice-T mines comedy gold from media company executives in highlight from lengthy ad sales event
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NBC Voices ‘Deep Concerns’ Over ‘Bad, Inaccurate and Misleading’ New Nielsen System
By Tony Maglio | December 15, 2016 @ 10:41 AMNetwork Ad Sales boss Linda Yaccarino takes issue with new Total Content Ratings
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7 Funniest Seth Meyers Jokes From the NBC Upfront
By Tony Maglio | May 16, 2016 @ 11:30 AMJimmy Fallon set the tone, but the ”Late Night“ host stole the show
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Inside NBC’s Plan to Make You Watch ‘Saturday Night Live’ Live
By Tony Maglio | April 25, 2016 @ 4:56 PMNBCUniversal and Lorne Michaels have been bandying about the about the idea for months, TheWrap has learned
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‘SNL’ to Cut 30 Percent of Commercials Next Season to Encourage Live Viewing
By Tony Maglio | April 25, 2016 @ 6:07 AMThat means two fewer commercial breaks for the 90-minute sketch comedy series
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Layoffs Hit E!, Esquire After NBCUni Cable Shakeup (Exclusive)
By Matt Donnelly | February 9, 2016 @ 3:33 PMExecutive reorganization has led to cuts in sales, marketing, an insider tells TheWrap
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NBCUniversal Cable Shakes Up Executive Team
By Daniel Holloway | February 9, 2016 @ 10:18 AMUSA chief Chris McCumber gains oversight of Syfy