President Donald Trump attacked Neil Cavuto Thursday and Friday, tweeting that the Fox News anchor has “very bad ratings.” However, a review of Nielsen ratings data shows that Cavuto’s 4 p.m. ET show, “Your World,” is seeing immense gains compared to this month last year — while other competitors in that time slot are falling behind their previous numbers.
“So @TeamCavuto has very bad ratings on @foxnews with his Fake guests like A.B. Stoddard and others that still haven’t figured it all out,” the president tweeted Friday. “Will he get the same treatment as his friend Shepherd Smith, who also suffered from the ratings drought?”
For February 2020, “Your World” is the eighth highest-rated cable news program in total viewers, bringing in 2.246 million average total viewers. It’s also the ninth highest-rated cable news show in the advertiser-coveted age demographic of 25-54, bringing in 352,000 total average viewers in that range.
Those numbers are up 45% and 41% from last February, respectively. Last February, “Your World” brought in 1.553 million average total viewers, and of those, 250,000 were in the 25-54 demo.
CNN’s and MSNBC’s 4 p.m. ET shows have seen decreases in their year-over-year comparisons. CNN’s “The Lead With Jake Tapper” fell 14% in average total viewers, from 946,000 in February 2019 to 813,000 in February 2020. In the demo, “The Lead” fell 27%, from 234,000 to 171,000 viewers between 25-54. MSNBC’s “Deadline: White House,” hosted by Nicolle Wallace, fell 12% in average total viewers, from 1.715 million in February 2019 to 1.506 million this February. In the demo, “Deadline: White House” fell 26%, moving from 224,000 to 166,000.
Cavuto also hosts a Saturday show on Fox News from 10 a.m. ET to 12 p.m. ET, which has seen increases year-over-year as the other two networks have seen decreases in the same time slot. Cavuto’s “Live” brought in 1.914 million total average viewers this month, of whom 321,000 were in the demo. That is a 21% increase over last February’s 1.576 average total viewers and a 16% increase over last February’s 276,000 demo viewers.
“CNN Newsroom” fell 16% in average total viewers, from 778,000 last February to 656,000 this February. In the demo, CNN’s 10 a.m. to 12 p.m. Saturday programming fell 33%, from 224,000 to 149,000.
MSNBC also suffered losses from February of last year to February of this year. Last February, the 10 a.m. ET to 12 p.m. ET programming on that network brought in 1.182 million total viewers, but fell 15% to 1.003 million this February. Moreover, last year’s 173,000 demo viewers for the time slot dwindled 17% to 144,000.
Fox News doesn’t comment when the president attacks their programming or talent, but numerous colleagues of Cavuto’s have defended him over the past 24 hours in addition to the host’s own fact-check on the president in real time at the end of “Your World” Thursday.
17 Times Fox News Hosts Criticized Donald Trump, From Charlottesville to Helsinki (Photos)
Megyn Kelly calls Trump out on women Trump famously feuded former anchor Kelly after she asked him a tough question at a Republican primary debate about derogatory statements he's made about women. Trump took it personally, judging by his response on Twitter and in interviews. He later famously said Kelly must have had "blood coming out of her wherever" regarding the question. Watch the debate question here.
Kelly to Trump: "Facts matter" Trump kept hammering at Kelly on Twitter and elsewhere. When he called her out for not using the IBT poll when he was leading the Republican primary field, Kelly rebuked him with a tweet showing she did use the poll. "Facts matter," she wrote.
Fox mocks Trump with statement on debate skipping poll After polled his Twitter followers to see if he should drop out of a Fox-hosted Republican primary debate, Fox responded artfully with a sarcastic statement that it had learned from "secret" sources Trump might be treated unfairly as president by foreign leaders.
Bill O'Reilly calls out Trump's tweet with totally wrong stats "The O'Reilly Factor" grilled Trump in a Nov. 2015 interview about his tweet that erroneously said black people killed whites at a rate of 81 percent, while whites kill blacks at a rate of 15 percent. O'Reilly told Trump, "You shouldn't tweet." Trump did not take that advice.
Chris Wallace bucks Trump calling media "enemy of the public" After his press conference in January 2017, Trump continued his attack on media he doesn't like on Twitter. Anchor Chris Wallace wasn't having it on "Fox & Friends." Wallace said Trump's comments "crossed an important line" and said they were dangerous.
Wallace says the media is too easy on Trump In an interview with TheWrap, Wallace said he thinks Sunday political shows in particular should be tougher on Trump. "I think if anything, the media has treated him too well. By that I mean they’ve allowed him to play by different rules." Read the full interview.
O'Reilly tells Trump Putin is "a killer" In a February interview, O'Reilly brought up Trump's apparent refusal to criticize Vladimir Putin, calling the Russian president "a killer." Trump famously responded by saying, "What, you think our country is so innocent?" Watch it here.
Smith wails on Trump's refusal to talk about Russia hacks Nobody on Fox hits Trump harder than Shep Smith. "We have a right to know… You call us ‘fake news’ and put us down like children for asking questions on behalf of the American people." Watch it here.
Neil Cavuto tells Trump he's the problem, not mainstream media Responding to Trump's tweet claiming the mainstream media wants him off social media, Cavuto called out Trump for losing track of his own agenda. "Mr. President, it is not the fake news media that's your problem, it's you," Cavuto said. Watch it here.
Smith blasts Trump administration on Russia: "Lie after lie after lie" Shep Smith was at it again following the news breaking about Donald Trump Jr.'s meeting with a Kremlin-linked lawyer. He took the Trump administration to task for its many lies about meetings with Russia, including Jared Kushner failing to report the meeting on his security clearance forms. "My grandmother used to say, 'What a tangled web we weave when first we try to deceive,'" Smith declared on air, leaving fellow anchor Chris Wallace speechless. Watch it here.
Eboni K. Williams slams Trump's remarks about Charlottesville
Following the Unite the Right rally in which a counter-protester was murdered, Trump blamed "both sides" for the violence. On "Fox News Specialists," host Eboni K. Williams took Trump to task for not standing up to white nationalists and white supremacists who support him, calling his initial remarks about the rally "cowardly and dangerous."
Brian Kilmeade calls Trump tweet "ridiculous" blaming U.S. for Russia relations
In a rare sight in the lead up to the summit in Helsinki between Trump and Putin, Trump tweeted, "Our relationship with Russia has NEVER been worse thanks to many years of U.S. foolishness and stupidity and now, the Rigged Witch Hunt!" On "Fox and Friends," a show that has been extremely favorable to Trump (he even calls in), host Brian Kilmeade said of the tweet, "That’s by far the most ridiculous tweet of late, and that is insulting to past administrations. He can’t be saying that going into the Russian summit." Watch the clip here.
Cavuto blasts Trump's performance in Helsinki: "disgusting"
Neil Cavuto took Trump to task more than once after his Helsinki press conference with Putin. When former Deputy Assistant Attorney General Tom Dupree said Trump could have rebuked Putin for his Russia's attack on U.S. elections, Cavuto said, "But he didn’t and that’s what made it disgusting. That’s what made his performance disgusting. I’m sorry, it’s just the only way I feel. It’s not a right or left thing for me, it’s just wrong." Watch it here.
Trish Regan says Trump "should have defended us" against Putin
Fox Business host Trish Regan got mad about Trump's performance on her show "The Intelligence Report." "He should have defended us," she said. "He should have defended his own intelligence community. Or just don’t take the meeting! Don’t go to Helsinki if you can’t look the guy in the eye and tell him what’s what!" Watch it here.
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Donald Trump’s favorite network, Fox News, isn’t always rosy on what he says and does, especially when he backs Russia over the U.S. intelligence community