Why Clubhouse’s Momentum Could Stall Out

A dependence on compelling live content and the looming threat of Facebook and Twitter have Clubhouse skeptics speaking out

Clubhouse may be the hot new app of 2021, but a growing chorus of skeptics are now questioning whether the audio-driven service can retain its momentum.

Shaan Puri, Twitch’s senior director of product, raised a number of concerns about Clubhouse’s long-term prospects in a tweet thread earlier this week despite its rapid grown in users from 2 million at the start of the year to 10 million by mid-February. Puri warned that “retention is slipping” and that Clubhouse’s daily user growth isn’t as impressive as it was even a few months ago. (A Clubhouse rep did not immediately respond to TheWrap’s request for comment.)

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Sean Burch

Sean Burch

Tech reporter • sean.burch@thewrap.com • @seanb44