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Fired GOOD Magazine Staff Announce New Venture – Tomorrow

Publication will get readers out of their comfort zones, former staffers say

Fired GOOD Magazine staffers are banding together to launch a new publication called Tomorrow.

Though details are vague, the publication will focus on the next wave of big ideas, the laid off editorial team said Tuesday in an announcement on Tumblr. 

"It’s going to be about what’s next, what’s on the cusp," the former staffers wrote. "We want to get out of our comfort zone and push others to do the same. We want to meet and introduce you to great people."

Also read: GOOD Magazine Guts Editorial Team, Lays Off Five Editors (Updated)

The editorial team was pink-slipped last week after GOOD's owners decided to refocus the magazine about philanthropy on user generated content. 

In a company-wide email, CEO and founder Ben Goldhirsh, the wealthy son and heir of Inc. magazine creator Bernie Goldhirsh, said the publication was profitable through the first half of the year. 

"This is probably one of the first times in the company's history where layoffs were made not because of financial pressure, but for strategic reasons," Goldhirsh wrote.

"This was about the direction of the business and the path to manifesting the very exciting potential ahead," he added. 

The Good staffers who have signed on to the venture are former Executive Editor Ann Friedman, former Managing Editor Megan Greenwell, former Senior Editor Cord Jefferson, former Associate Editor Nona Willis Aronowitz, former section editors Amanda Hess and Tim Fernholz, former Editorial Design Director Dylan Lathrop and former Assistant Editor Zak Stone. The bulk of these staffers were laid off in the restructuring, while Lathrop and Stone reportedly took severance packages.

"Getting fired sucks," the former staffers wrote. "We’re scared because none of us has much in the way of savings. (On a related note, we’re worried about our health. Burritos and Tecate are cheap. Coconut kale smoothies are not.) We’re slowly accepting the fact that several of us are probably going to have to leave Los Angeles, a city we love, because there aren’t many other journalism jobs here. But mostly, we’re disappointed that this editorial team won’t get to continue working together."