"He was football's first pop superstar player," director Daniel Gordon tells TheWrap. "Men wanted to be like him ... and women went to games just to watch him"
Fewer and fewer Millennials are tuning in to watch the sporting events they grew up with. With drop offs in viewership this steep, a renewed sense of urgency has struck at the hearts of network execs, league owners and advertisers.
We Do It Together Blog: "She made an intelligent, self-assured, stubborn, resourceful actress like me feel anything is possible," Melissa Center writes
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