Ice Cube‘s production company, Cube Vision, has signed a two-year first-look deal with 20th Century Fox TV and Fox 21 Television Studios. The pact covers all properties developed for broadcast, cable and streaming platforms.
The “Friday” star’s longtime manager Jeff Kwatinetz will run Cube Vision’s television production. Together, the duo will serve as executive producers on projects spanning various genres. The deal also calls for Fox to tap into Cube Vision’s vast music publishing library for use in television properties.
“It’s hard to think of a more multidimensional artist than Ice Cube, whose influence on the culture and enormous talent is virtually unrivaled,” commented Fox Television Group Chairmen and CEOs Dana Walden and Gary Newman. “He’s a performer, a songwriter, a recording artist, an actor and a filmmaker, and his work speaks to a broad, multigenerational audience. We’ve been dying to be in business with him for years, and we think the combination of Cube and his incredibly talented producing partner Jeff Kwatinetz is going to result in some very compelling television.”
“I’m very happy and excited to work with the talented and creative people at Fox,” added Ice Cube. “Their ability to bring groundbreaking television of every type through both cable and broadcast makes them the perfect partner for Cube Vision. We are happy to be part of the family.”
“Dana, Gary and the entire Fox television team are true visionaries. At the heart of their success is a track record identifying and partnering with talent- from empowering showrunners and producers to supporting storytellers,” said Kwatinetz. “Ice Cube is such talent. His creative prowess spanning writing, music, producing and a rich understanding of story coupled with Fox’s commitment to this partnership will surely bring meaningful and exciting programming to television. We cannot wait to get started.”
Cube Vision’s “Hip Hop Squares” is set to premiere next spring on VH1. The rapper-actor is represented by Matt Johnson at Ziffren Brittenham.