Richard Hammond Whipped, Creamed for Saying Ice Cream Is Gay

Richard Hammond’s publicist probably wants to shove a banana split in the “Grand Tour” host’s pie-hole right now.

The Amazon personality has given social media a collective brain freeze over a bizarre attempt at a joke during a recent episode. Hammond told colleague Jeremy Clarkson that he doesn’t eat ice cream, which he said “has something to do with being straight.”

“There’s nothing wrong with it, but a grown man eating an ice cream, it’s a bit, you know — it’s that way rather than that way,” Hammond continued putting his foot in his mouth (again, instead of delicious ice cream).

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The two were talking about how dark ice cream could ruin the light interior of a particular car.

Hammond has been silent on social media since the backlash began. Neither his publicist nor Amazon immediately responded to TheWrap‘s request for comment on the matter.

Watch the conversation unfold via the CNN video above, and check out some of the mounting Twitter criticism below.

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.@RichardHammond HELLO I HAVE BEEN EATING ICE CREAM FOR YEARS AND I'M STILL HETEROSEXUAL WHAT I AM DOING WRONG PLEASE HELP

— TechnicallyRon (@TechnicallyRon) December 27, 2016

https://twitter.com/holed001/status/813679739139395584

I found Richard Hammond's masculinity #icecreamgate pic.twitter.com/W9rdDtHwgK

— Michelle (@shells_twits) December 27, 2016

I think we've seen the start of Richard Hammond's presidential campaign.

— James Cook (@jamesecook) December 27, 2016

What keeps Richard Hammond awake at night: pic.twitter.com/WEmAzrFUg9

— James Deg (@JamesM_Deg) December 27, 2016

Richard Hammond thinks grown men who eat ice cream are gay. I think grown men who spend most of their lives fawning over cars are weird.

— Parveen (@Parveen_Comms) December 26, 2016

https://twitter.com/jonbehere/status/813682015195332608

We lost Prince, Bowie and Michael in a year where Richard Hammond can't eat ice cream in fear of damaging his fragile & pathetic masculinity

— Dean Eastmond (@deanvictorr) December 27, 2016