Much like many beers, some ideas are just too hard to swallow for the American public.
Anheuser-Busch announced Tuesday that it is re-branding its signature beer, Budweiser, to America this summer.
“Here’s to America the beautiful. Hold her high this summer,” the company tweeted. #ThisBudsForYou.” The message was accompanied by an image of a Budweiser can altered to read “America.”
Oddly, a good number of Americans found the move distasteful, and vented their displeasure on social media.
“Budweiser is re-branding itself as simply ‘America’ this summer because ‘Fermented Garbage Water’ wraps too far around the can,” one critic clucked.
Another Twitter wag found irony in the fact that the beer’s parent company, Anheuser-Busch InBev is actually headquartered in Belgium.
“Foreign-owned beer company Budweiser to temporarily rename itself ‘America’ and apparently this isn’t a joke,” the unhappy customer wrote.
Stoner icon Tommy Chong simply offered, “Budweiser changing its name to America is the most Middle American thing I’ve ever heard.”
Read below for a sampling of reactions.
Here’s to America the beautiful. Hold her high this summer. #ThisBudsForYou pic.twitter.com/6uUd92MTJB
— Budweiser (@Budweiser) May 10, 2016
Budweiser is re-branding itself as simply “America” this summer because “Fermented Garbage Water” wraps too far around the can.
— Elizabeth Hackett (@LizHackett) May 10, 2016
.@AaronSmithCNN says Budweiser getting renamed “America.”https://t.co/bLHmH1QnMM
Now that hat makes sense. pic.twitter.com/cOIg95eiQ9
— Jose Pagliery (@Jose_Pagliery) May 10, 2016
Foreign-owned beer company Budweiser to temporarily rename itself “America,” and apparently this isn’t a joke. https://t.co/LSHNzQARBs
— David Roberts (@drvox) May 10, 2016
Budweiser changing its name to America is the most Middle American thing I’ve ever heard.
— Tommy Chong (@tommychong) May 10, 2016
Budweiser renamed itself “America” Well….America is overrated, lacks class & smells like piss…and this has nothing to do with beer
— Yung Panic Attack (@AndyMilonakis) May 10, 2016