Shannon Ryan has been promoted to Executive Vice President, Marketing and Communications at Fox Television Group, while Rachel Webber has been elevated to Senior Vice President, Fox Television Group, the company announced Wednesday.
“Now that our network and studio businesses are aligned, it’s important that our approaches to external communications, community initiatives and talent relationships are aligned as well – and Shannon is the perfect person to lead that charge,” Chairmen and CEOs Gary Newman and Dana Walden said in a statement. “She’s a gifted marketing and communications strategist and a trusted senior leader on our team, and she will no doubt have a tremendous impact on our company in this expanded role.”
In her new role, Ryan will oversee publicity and corporate communications, as well as talent relations, across the network, 20th Century Fox Television and Fox 21 Television studios. She will also assume oversight of the cross-company Audience Strategy group, in addition to continuing to lead Fox’s creative services and special ops marketing teams.
As SVP of the company, Webber will be responsible for developing new business opportunities for Fox and 20th Century Fox Television. Her primary areas of focus will be on the company’s content distribution strategy, growing brand partnerships and expanding the monetization of its franchises and digital offerings.
Both execs will transition to their new roles immediately.
Previously, Ryan served as Executive Vice President of Marketing & Communications for Fox since 2011, while Webber previously served as Vice President, New Media Business Development at Fox Networks Group.