In the sneak peek to the world premiere of Taylor Swift’s new single “Look What You Made Me Do,” Taylor and her squad are all in black and in formation.
In such formation, in fact, that the Beyhive — Beyonce’s famous legion of fans — is up in arms. “Stills from this music video look like very bad rip offs of Lemonade,” said one Twitter user. “Okay ladies now let’s gentrification,” another quipped.
Beyonce fans compared Swift’s outfit in the upcoming video to Bey’s iconic Superbowl performance, in which she wore a black leotard and fishnets. Imagery from Taylor’s video is also similar to Beyonce’s Southern Gothic videos from the “Lemonade” visual album, which was nominated for four Emmys and won a Peabody Award. Her album was snubbed at this year’s Grammy’s for Album of the Year, which went to Adele’s “25.”
Now, fans are getting angry that Beyonce could be eclipsed again, by Swift, no less, who was famously interrupted at the Grammys in 2009 by Kanye West, who said that Beyonce should have won the Best Female Video award.
Official #LWYMMDvideo world premiere.
Sunday 8/27 at the @vmas pic.twitter.com/tjAxr8qdsY— Taylor Swift (@taylorswift13) August 25, 2017
https://twitter.com/karyewest/status/901057314366599169?ref_src=twsrc%5Etfw&ref_url=https%3A%2F%2Fwww.buzzfeed.com%2Famberjamieson%2Fpumpkin-spice
Still from this music video look like very bad rip offs of Lemonade. https://t.co/PfcfivgLr0
— Johnthaniel Love: Husband-Elect (@BlackJohnRoss) August 25, 2017
Simply Lemonade vs Ssips Lemonade pic.twitter.com/EEJjG1rK1z
— jujoffer (@jujoffer) August 25, 2017
Lemonade and Minute Maid pic.twitter.com/onBLP9pHvR
— Neal Carter he/him (@nealcarter) August 25, 2017
This looks like Lemonade: Crystal Light. https://t.co/x2l6MAZyt0
— Rebecca Theodore-Vachon ?? ?? ?? (@FilmFatale_NYC) August 25, 2017
https://twitter.com/DomTheHuman/status/901072458874277889?ref_src=twsrc%5Etfw&ref_url=https%3A%2F%2Fwww.buzzfeed.com%2Famberjamieson%2Fpumpkin-spice
"Ok, what's the theme for this video?"
Taylor Swift: "…segregation."
"Excuse me, what?"
Taylor Swift: pic.twitter.com/832V4e7t6Z
— X (@XLNB) August 25, 2017