Roku reported strong second quarter earnings on Thursday, which saw the company turn a quarterly profit of $10.5 million as revenue rose 15% to $1.1 billion. On the stronger-than-expected results, the company raised its full 2025 outlook for Platform revenue to $4.075 billion and Adjusted EBITDA to $375 million.
Roku touted its video advertising and the company’s acquisition of Frndly, the streaming service provider, as beneficial to its Q2 results. The company also announced a stock repurchase program authorizing the purchase of up to $400 million of their Class A common stock.
During the second quarter of 2025, Roku tallied up 35.4 billion streaming hours, up 5.2 billion hours or 17.22% year-over-year, with the Roku Channel remaining as the No. 2 app on Roku’s platform in the U.S. in terms of engagement. The company also touted that the Roku Channel’s strong position on the most recent The Gauge report from Nielsen, with the channel representing 5.4% of all TV streaming time in the U.S.
Roku devices also saw an uptick in devices, though not as much of an increase as streaming hours. Device revenue rose 6% year-over-year to reach $136 million in the second quarter, and the company said it remained the top selling TV operating system in the U.S., Canada and Mexico.
“We’re very happy, excited with the quarter … what I’m most focused on is what the results are telling us, which is that our strategy to grow our platform revenue is working,” Roku CEO Anthony Wood said during the second quarter earnings call. “We set our platform revenue growth strategy in place 18 months ago, and we’ve been focused on execution and demonstrating progress along the way, and this quarter, we’re really starting to see the results of that strategy, and we believe our strategy is going to keep working and we’ll sustain double digit platform revenue growth, while improving profitability.”
With video advertising growing faster than overall platform revenue, Wood pointed out how recently launched Roku Ads Manager, which works to serve small and mid-sized businesses, is “opening up a new market” for the company that he expects will “grow over time to become a big market.”
“A lot of people say it democratizes television — it really does bring in hundreds of net new advertisers to TV that we wouldn’t have seen,” chief financial officer Dan Jedda said on the earnings call. “That really has been, I think … reflective in our results. It’s really been working.”
Here are the quarterly results:
Net Profit: $10.5 million, compared to a loss of $33.9 million a year ago.
Revenue: $1.11 billion, compared to $1.02 billion expected by analysts surveyed by Yahoo Finance.
Earnings per share: A profit of 7 cents per share, compared to a loss of 16 cents per share expected by analysts surveyed by Yahoo Finance.
Streaming Hours: 35.4 billion total streaming hours during the quarter, up 17.22% year-over-year.
