Lucas Manfredi is a TV Business reporter at TheWrap, writing about the programming, executives and trends in the television and streaming industries. Prior to joining the TheWrap in November 2022, he spent four years at Fox Business as a production assistant and a reporter on its digital team. He has a Bachelor of Science in Television-Radio production from Ithaca College and can be reached at lucas.manfredi@thewrap.com.
Experience:
Resides In:
New York, NY
Education:
Lucas received a Bachelor of Science degree in Television-Radio from Ithaca College
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Nielsen Delays Gauge Report Due to Methodology Adjustment
The March 24 report will incorporate new estimates resulting in a short-term bump in cable and broadcast viewing and decline in streaming
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Amazon to Hike Prime Video’s Ad-Free Subscription Fee to $5 Per Month
The $2 increase on the newly named Prime Video Ultra tier will take effect on April 10
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Peacock to Launch Vertical Video Section, ‘Your Bravoverse’ Feed on Mobile With AI Andy Cohen
The streamer is also testing AI-enabled real-time cropping of live events starting this spring with the NBA and launching three new mobile games
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Disney Sells Out Oscars Ad Inventory With 76% Increase in Streaming Revenue
Ad rates for a 30-second spot at Sunday’s telecast grew by double-digits to north of $2 million
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Disney Promotes Paul Roeder to Chief Communications Officer for Incoming CEO Josh D’Amaro
The 25-year veteran, who most recently led communications for Disney Entertainment’s studios, direct-to-consumer and international businesses, begins his new role on March 19
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Sports Programming Accounted for Nearly 30% of Ad-Supported TV Viewing in Q4
Nielsen also notes that 81% of streaming views for adults ages 18 to 49 occurs on ad-supported platform tiers
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Sports
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With Paramount, Jeff Shell Plunges Yet Another Media Company Into a PR Crisis | Analysis
Allegations of the Paramount president’s disclosing of non-public information come at a pivotal time with the Warner Bros. deal underway
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Public Policy & Legal
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Fifth Season Acquires The Story Collective to Expand UK Production Footprint
The Story Collective’s Simon Vaughan will exit to start the content studio Storyworks, which will have a first-look deal with Fifth Season and collaborate on certain pre-existing projects
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AI Still Dominates as Media VC Deals Fell 69% to $165 Million in First 2 Months of 2026
The Funding File: AI-focused super PAC Leading the Future, Justin and Ben Smith’s Semafor and former Paramount co-CEO Brian Robbins’ Big Shot Pictures were among the biggest VC investments in January and February
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Deals & M&A
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Starz Adopts ‘Poison Pill’ Shareholder Rights Plan
The plan, which is commonly used to defend against hostile takeovers, will be triggered if a person or group acquires 17.5% or more of the company’s outstanding shares
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YouTube Expands AI Deepfake Detection Tool to Journalists, Politicians
The latest update comes after the Google-owned video platform rolled out the service to over 5,000 creators in October
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Communications Workers of America Plots Shareholder Battle Against Nexstar-Tegna Merger
The union is asking shareholders to back five proposals designed to “improve governance so local TV stations can survive and thrive in the future”
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Tencent Considers Investing in Paramount’s $110 Billion Warner Bros. Deal
The Chinese tech giant previously committed $1 billion to fund David Ellison’s bid, but backed out to avoid raising national security concerns with U.S. regulators
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Paramount President Jeff Shell Sued for $150 Million Over Alleged Contract for PR Services
R.J. Cipriani alleges that he’s owed after the executive refused to help produce a TV show in exchange for crisis communications services
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‘The Drew Barrymore Show’ Renewed Through 2028 at CBS Stations
The two-season renewal comes amid the daytime talk show’s best ratings to date
