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Office With a View: Brian Verne and Mack Sovereign’s original programming at Wave Sports + Entertainment accumulated 12.6 million followers in 2023

Wave Sports and Entertainment founder Brian Verne and chief content officer Mack Sovereign (Credit: Chris Smith for TheWrap)
Wave Sports and Entertainment founder Brian Verne and chief content officer Mack Sovereign (Credit: Chris Smith for TheWrap)

Nearly seven years ago, co-founders Brian Verne and Ishaan Sutaria launched Wave Sports + Entertainment, a media company focused on building the brands and social media presence of athletes and other prominent sports personalities.

The firm, which produces original programming with commentary, expert analysis and behind-the-scenes stories about the players and events that are shaping the world of sports, serves over 130 million highly engaged fans globally. In addition to its original programming, Wave partners with over 100 rights holders and sports properties to provide always-on programming to followers of the largest and most engaged social communities on the internet. 

“When we started this company, it was a pretty unique moment in time within the media industry at large, certainly sports media, in that the landscape was evolving.

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