NBC Boasts Olympics Broadcast Is Hurting U.S. Workplace Productivity – ‘And We’re Here for It’

Peacock’s viewership for Paris 2024 has already surpassed streaming for Beijing and Tokyo combined

Team USA
US' Simone Biles, Jade Carey, Jordan Chiles and Sunisa Lee after winning the gold (Photo Credit: Getty Collection)

If you’ve uprooted your daily life to watch the Paris 2024 Olympics, you’re not alone. During a press call for the event, NBCUniversal executives revealed that the international competition has been disrupting the American workday.

“From the viewership figures, American is captivated. There’s a lack of productivity in a lot of workplaces, and we’re here for it. We set this goal very early on to make sure that America is unproductive all day long,” Molly Solomon, president and executive producer for NBC Olympics Production, said on a Thursday morning press call. And Solomon came with receipts.

“We did some research on our viewership,” Solomon said.

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