Teen TV Migrates to Streaming While Shows Embrace Diversity to Talk to Gen Z

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Netflix and Prime Video fill the young adult niche left empty by the CW and Freeform

121624 TEEN SHOWS + STREAMING
Netflix's "My Life With the Walter Boys," Prime Video's "Cruel Intentions" and the CW's "Gossip Girl" (Chris Smith/TheWrap/Netflix/Prime Video/the CW)

Networks like the CW, Freeform and Fox were once a treasure trove of teen TV, with slates packed with series like โ€œThe O.C.,โ€ โ€œGossip Girl,โ€ โ€œPretty Little Liarsโ€ and โ€œ90210.โ€ But as younger audiences completely shun linear, these networks have largely abandoned teen programming. 

Ratings for the CW and Freeform, two networks that used to be teen-centric, dropped 30% and 22%, respectively, from 2022 to 2023.

Today streaming is a haven for YA programs viewers once found on network TV. Prime Video tested the waters with series like โ€œThe Summer I Turned Prettyโ€ while Netflix produced young audience movies like โ€œTo All the Boys Iโ€™ve Loved Before.โ€

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