Ratings: ‘S.H.I.E.L.D.’ Sheds a Third of Debut Audience as NBC and ‘Voice’ Own Night

Marvel spectacle lets down its guard

ABC’s “Agents of S.H.I.E.L.D.” slipped 34 percent from its huge premiere ratings Tuesday as NBC and “The Voice” ruled the night, according to preliminary numbers.
“S.H.I.E.L.D.” had only the most prominent slip on a night that every show was down except for two: NBC’s “Chicago Fire” was up slightly, and Fox’s “The Mindy Project” was flat. ABC was hit especially hard, as all of its shows fell at least 29 percent from last week.
The Marvel Comics-inspired show had a 3.1 rating in the key 18-49 demo. That’s still a strong number but down from its debut rating last week of a 4.7, which was the highest for a drama in four years and the biggest of the fall. The premiere rating came as welcome news to fourth-place ABC.
The fact that a third of the show’s demo viewers didn’t come back for Week 2 may be especially disappointing to ABC given that on Monday, NBC’s spy drama “The Blacklist” held on to a 3.6 rating in its second week after debuting to a 3.8.
NBC won Monday in the ratings with a 3.8 rating/11 share in the key demo. It was second to CBS in total viewers, earning 12.5 million. “The Voice,” airing from 8-1o p.m., was the top-rated show of the night with a a 4.4/13, and had 14.2 million total viewers. “Chicago Fire” had a 2.8/8 and 9 million.
CBS was second in the ratings with a 2.7/8 and first in total viewers with 15.4 million. “NCIS” at 8 was the second-highest-rated show of the night with a 3.4/11 and most-watched with 19.3 million.
ABC was third in ratings and total viewers with a 1.9/6 and 5.5 million. “S.H.I.E.L.D.” at 8 had a 3.1/10 and 8.4 million — down 30 percent in total viewers. At 9, “The Goldbergs” had a 2.2/6, down 29 percent, and 6.2 million. “Trophy Wife” at 9:30 had a 1.4/4 — down 39 percent — and 4.3 million. Last week, “Lucky 7” had ABC’s worst ever premiere, and on Tuesday the picture darkened: It fell 38 percent to a .8/2 and had 2.8 million total viewers.
Fox was fourth in ratings and total viewers with a 1.5/4 and 3.4 million. At 8, “Dads” slipped 13 percent to a 1.3/4, and had 3.4 million total viewers. At 8:30, “Brooklyn Nine-Nine” was down 22 percent to a 1.4/4 and had 3.4 million. “New Girl” at 9 was down 10 percent to a 1.9/5 , and had 3.9 million. At 9:30, “Mindy” was steady with a 1.5/4 and 3 million.
Univision was fifth in ratings and total viewers with a 1.3/4 and 3.3 million.
CW and Telemundo tied for sixth in the ratings with a .4/1. CW was sixth in total viewers with 1.093 million and Telemundo was seventh with 1.089 million.

 

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