Why Combining Discovery+ and HBO Max Will Give Netflix a Run for Its Streaming Money | Charts

In the two streaming services, the future Warner Bros. Discovery would have a formidable programming library

As Discovery, Inc. reported what could be its final earnings before officially becoming Warner Bros. Discovery, Parrot Analytics analyzed what the entertainment landscape would look like following the marriage of these two companies.

The combined entity is projected to start out in second place in corporate demand share, leapfrogging Paramount and sitting within striking distance of market leader Disney in this key metric that serves as a proxy for the long-term viability of media companies as they eventually bring their full catalogs onto a unified streaming platform or bundle.

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Parrot Analytics

Parrot Analytics is the industry leader in global audience demand measurement. The company measures global supply and demand for entertainment, capturing over 2 billion audiences expressing demand for content and talent in over 100 languages, across all platforms, in 200+ countries. Parrot Analytics' partners use this knowledge to help better understand global supply and demand across all platforms to value content and talent, drive better production, distribution, acquisition and marketing decisions, as well as increase D2C growth and retention. For more information, see www.parrotanalytics.com.