Business
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David Novak to Lead SpinCo Board of Directors as Chairman
The Yum! Brands co-founder and former CEO will assume the new role upon the spinoff’s completion
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Roku Shares Jump 7% as Analyst Predicts Engagement, Economics to Improve in 2025
Guggenheim Securities’ Michael Morris says the firm has “high conviction” the company will “exit the year at its strongest”
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Omnicom, IPG $13 Billion Merger Wins Shareholder Approval
The two advertising giants’ deal remains on track to close in the second half of 2025, subject to regulatory approval
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Google Strikes $32 Billion Deal for Wiz in Company’s Largest Acquisition Ever
Alphabet’s acquisition of the cloud security startup tops Google’s previous $12.5 billion record purchase
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The Battle for Your Attention: How Streamers Are Pushing to Boost Engagement
Netflix and its rivals are rolling out more live content and introducing product improvements to make discovery easier and more interactive
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TV
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Super Bowl Bolsters Streaming to 43.5% Share of TV Viewing in February
Feb. 9 was the second most-watch watched day of TV in the history of Nielsen’s monthly Gauge reports
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WrapPRO
Available to WrapPRO members
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NBCUniversal Sets Upfront for May 12
But the company has moved Telemundo’s annual opening night party to May 13 to get out of Amazon’s way
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Netflix Stock Upgrade Sends Shares Higher as Analyst Sees ‘More Runway for Growth’ With Pricing, Ad Tier
MoffettNathanson forecasts the ad tier will generate over $6 billion in advertising revenue in 2027 and almost $10 billion by 2030
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Village Roadshow Files for Chapter 11 Bankruptcy
The “Joker” production company cited continued fallout from a dispute with WB over the release of “The Matrix Resurrections” on Max
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Senator Richard Blumenthal Slams FCC’s ‘Unprecedented, Intrusive’ Investigations Into Paramount-Skydance, Comcast, NPR and PBS
The Democrat is heading an inquiry into the agency’s “apparent retaliatory actions against news organizations targeted by President Donald Trump”
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Netflix AI-Gaming Chief Mike Verdu Exits Company
The executive previously headed up the streamer’s video games division until November and joined the company in 2021
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MrBeast, Dude Perfect and Other Top YouTube Creators to Headline Their Own Upfront Presentation in Bid for TV Ad Dollars
Spotter Showcase will take place on March 27, with over 150 chief marketing officers and marketers expected to be in attendance
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California’s Film Tax Incentive Overhaul Isn’t Just About Money – It’s About Extinction
Hollywood unions and producers warn that major changes to the tax credit program are needed if an essential part of the state economy is to survive
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Business
Available to WrapPRO members
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US Stocks Stumble for 2nd Day on Trump Tariff Jitters as Dow Falls Over 450 Points
The latest market volatility comes after the Dow and S&P 500 had their worst days of the year and the Nasdaq had its worst since 2022 on Monday
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Village Roadshow’s Alix Jaffe Joins Miramax as Television President
The executive, who starts on March 31, will oversee the studio’s teams in Los Angeles, London and Doha
