The Chicken Soup for the Soul brand is expanding its presence in television and film with the launch of a new production divison, the company announced on Thursday. The new venture will create and develop original TV shows and feature films and will be headed up by Steve Ronson.
Ronson comes to Chicken Soup for the Soul from A+E Television Networks where he served as an Executive Vice President, responsible for the network’s international channels, TV content program sales, and consumer products/OTT licensing. In his new role as CEO of Chicken Soup for the Soul Productions, Ronson will manage Chicken Soup for the Soul’s existing entertainment partnerships as well as establish relationships to produce new TV series and holiday specials.
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“The demand for compelling content continues to grow,” said William Rouhana, Jr., CEO of Chicken Soup for the Soul. “We already have several ambitious television and theatrical projects underway. With an eye toward building upon these opportunities, we are pleased to announce the formation of Chicken Soup for the Soul Productions, headed by industry veteran Steve Ronson.”
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Chicken Soup for the Soul has sold over 100 million books from their inspirational stories series. The company also offers a premium pet food line, a line of high quality food to bring people together for healthy meals, and a variety of licensed products and digital offerings.