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Adam Levine Hidden-Camera Reality Show Ordered at NBC

Celebrities to surprise super-fans on special occasions, based on Maroon 5’s ”Sugar“ music video

NBC has ordered to pilot “The Untitled Adam Levine Show,” from the Maroon 5 singer and “The Voice” judge.

Director David Dobkin and Renegade 83, the production company behind “Naked and Afraid, will also develop the new reality series,  which will feature superfans being surprised by their favorite celebrities on momentous occasions. The concept was inspired by Maroon 5’s “Sugar” music video.

Storylines include a couple about to get married suddenly discovering that a world famous recording artist is leading the house band or a famous actor becoming an unexpected guest of a bachelorette party.

Working with a team of improv experts who create the element of surprise, these stars give their fans a moment together they will never forget and turn their already special event into something extraordinary.

Under their 222 Productions, Levine and longtime manager/producing partner Jordan Feldstein will executive produce along with Josh Gummersall, David Garfinkle and Jay Renfroe of Renegade 83. Dobkin, who also directed the viral music video, will executive produce, with Megan Dobkin also producing.

Levine, currently a judge on NBC’s “The Voice,” and his 222 production company are represented by CAA and attorney Karl Austen of Jackoway Tyerman Wertheimer Austen Mandelbaum Morris & Klein.