Amazon’s fourth annual “Prime Day” — where users can snag deals on a myriad of products — is off to a rocky start on Monday, with the company’s website and mobile app hitting a glitch when users search for items.
“Sorry,” reads Amazon’s message, in all caps, after searching for a product. “Something went wrong on our end.”
Amazon was still showing the error page nearly an hour after Prime Day, kicked off at 3:00 p.m. ET. The site’s designated landing page for Prime Day was also not working.

It’s an inauspicious beginning to the 36-hour sale, which Amazon has been hyping for weeks. Amazon CEO Jeff Bezos revealed the company now has more than 100 million Prime members back in April — meaning there are a lot of people unable to use their free two-day shipping right now.