An Australian wedding magazine is shutting down after refusing to feature same-sex couples in their copy. In a farewell blog post, White Magazine said the decision led to a mass exodus of advertisers and made their continued operation unsustainable.
“A campaign was launched targeting the magazine, our team and our advertisers. Couples who have featured in our magazine have also been the subject of online abuse despite their individual beliefs. We’re really saddened by this,” the publication said.
“The result has been that a number of advertisers withdrew their sponsorship out of fear of being judged, or in protest. We have had to recognize the reality that White Magazine is no longer economically viable.”
In their post, the publishers of the magazine, Luke and Carla Burrell, said that while the publication had been secular, accepting same-sex marriage was a struggle for them because of their Christian faith.
“White Magazine has always been a secular publication, but as its publishers, we are Christian,” they said. “Instead of allowing us the space to work through our thoughts and feelings, or being willing to engage in brave conversations to really hear each other’s stories, some have just blindly demanded that we pick a side.”
The farewell post ended with a long quote from the Bible’s Book of Corinthians.
Same-sex marriage was legalized in Australia last year reflecting years of strong support from the Australian public. The fate of White Magazine is another illustration of the power advertiser boycotts can have over media companies who run afoul of public opinion.
In the United States, they have been employed mostly by liberal watchdog groups like Media Matters for America and Sleeping Giants to devastating effect on targets like Fox News and Breitbart.
9 Times New York Times Editorial Made Everyone Freak Out
Bari Weiss: We're All Fascists Now
The New York Times opinion editor set the Internet ablaze after going after college students who she said were trying to shut down free speech. Critics pointed to Weiss mistakenly linking two fake ANTIFA Twitter accounts
MSNBC
David Brooks: 'Girl I Want Your Body'
New York Times Op-Ed columnist David Brooks offered his spin on the MeToo movement in November. But his attempt to speak the language of sex and passion led him to write some lines like "girl I want your body" and "sex is a gold nugget" and the Internet went nuts.
Getty
Bret Stephens' "A Defense, of Sorts, for Harvey Weinstein"
The October, 2017 piece was actually titled "Weinstein and Our Culture of Enablers," but Stephens couldn't resist throwing in the trollish alternative headline see above into a tweeted description of the article -- which promptly precipitated an Internet meltdown
YouTube
David Brooks Urges "Respect to Gun Owners" After Parkland, Florida Massacre
David Brooks set passions aflame after urging "respect" for gun owners after 17 children were killed at a school shooting in Parkland, Florida. "So if you want to stop school shootings it's not enough just to vent and march. It's necessary to let people from Red America lead the way, and to show respect to gun owners at all points," he wrote.
Getty
Quinn "Been Friends with Various Neo-Nazis" Norton
The New York Times got more than they bargained for when they hired tech writer Quinn Norton. Almost immediately after the news was announced old tweets began to emerge including where Norton said she had "been friends with various neo-nazis" and used the N word. The Times cut her loose just hours after she was hired.
YouTube
Bari Weiss Attacks Aziz Ansari Accuser: 'I'll Get Crushed for This'
Weiss risked more wrath on the set of "Morning Joe" in January after blasting a woman who accused comedian Aziz Ansari of sexual misconduct. "It's called bad sex," she told Joe and Mika. "I'll get crushed for saying this."
TheWrap
Bari Weiss Quotes Hamilton: 'Immigrants: We Get the Job Done"
Anti-Weiss Internet mobs were set ablaze after she tweeted out "Immigrants: we get the job done," in response to Olympian Mirai Nagasu's triple axel. Nagasu was born in California to immigrant parents and Twitter furiously dragged her for not paying sufficient deference to the decision.
Getty
James Bennet Diversifies the Times Opinion Pages
Editorial Page Editor James Bennet has said his mission is to broaden editorial diversity on the Times newsroom. The initiative has often been rocky and the paper has been beset by online criticism of hiring choices, and targeted leaks by Times employees unhappy with his changes.
YouTube
David Brooks Sandwich-Shames Less Educated Friend
Perhaps most egregious of all in the mind of Internet warriors was Brooks' confession in a July, 2017 column that he once took a friend "with only a high school degree" into a gourmet sandwich shop but decided to pull a quick switch for Mexican food after, so he said, she appeared overwhelmed by words like Soppressata and Capicollo.
Creative Commons
1 of 9
Most of the recent fire and fury comes from the paper’s editorial pages
Bari Weiss: We're All Fascists Now
The New York Times opinion editor set the Internet ablaze after going after college students who she said were trying to shut down free speech. Critics pointed to Weiss mistakenly linking two fake ANTIFA Twitter accounts