Kelly Day, who stepped down as head of Viacom Digital Studios in January, has landed at the company’s international networks, where she’ll be chief operating officer.
As a result, Melody Tan, who had served in that role for ViacomCBS Networks International, will depart the company. As Chief Operating Officer, Day will primarily be tasked with working with key stakeholders on accelerating the digital transformation of VCNI’s business following the ViacomCBS merger, strengthening the company’s digital and streaming operations.
“Kelly has an outstanding track record in building digital businesses and her expertise will be crucial in driving forward our transition to becoming a more digitally-led operation,” said David Lynn, president and CEO of VCNI. “Kelly is expert at reaching young audiences, expanding into new business models and partnering with key stakeholders to drive results. I’m confident that with the addition of Kelly to our newly streamlined leadership team, ViacomCBS Networks International will continue to deliver growth by licensing our brands, content and IP in the highest value and fastest-growing international markets as we accelerate our streaming strategy.”
Stefanie Schwartz previously took over for Day at VDS as executive VP and general manager.
“I’ve long admired the VCNI team for their pioneering, entrepreneurial approach to delivering international growth for ViacomCBS, and I look forward to working closely with everyone to scale and transform our brands across the entire ecosystem,” added Day.