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Golden Globes Tick Up 2 Percent in Early TV Ratings

Jimmy Fallon and NBC score awards show’s second-best metered market number in a decade

If you didn’t care for “La La Land,” last night’s Golden Globes probably were not for you. Fortunately for NBC, enough people appear to be all-in on the Ryan Gosling musical.

The awards show, which was hosted by Jimmy Fallon of “The Tonight Show,” received a 13.3 household TV rating from Nielsen, up 2 percent from last year’s 13.0. That’s the second-best metered market showing for the special in a decade (since 2007’s 16.0).

Sunday’s 2017 Globes were up 6 percent from two years ago. In 2014, the show scored a 14.1.

Two percent may seem like a small number, but any increases for awards shows are difficult to come by these days. So whether or not readers and critics think Fallon did a good job, he proved a good choice as emcee.

Aside from these Globes, the only major awards show to grow on broadcast was 2016’s Tony Awards, which were boosted by “Hamilton.” Here’s a list of shows that dropped in the 56 metered markets measured by Nielsen over the last twelve months: the Oscars (-6 percent), Grammys (-4 percent), Emmys (-3 percent), CMAs (-6 percent), BBMAs (-20 percent), AMAs (-28 percent), ESPYs (-28 percent) and People’s Choice Awards (-27 percent).

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