Just in time for pride month, HBO has announced its headed to Provincetown, Massachusetts for an immersive pop-up centered around its original content.
Nicknamed The Studio, the network is hosting a considerable seven weeks of screenings, panel discussions and art installations which include everything from the premiere of Amy Adams’ “Sharp Objects,” to free hugs to photo-ops with the “Sesame Street” gang.
“Storytelling is at the heart of HBO and we are proud of our long legacy of LGBTQ narratives and inclusion. We couldn’t be more excited to explore the modern context of the artform with some of the most prominent and progressive voices in the community today,” said Jackie Gagne, Vice President, Multicultural Marketing at HBO.
Network originals on deck include “Westworld,” “Big Little Lies” and the Mormon LGBT documentary “Believer.”
Running from July 2 through August 19, programming will be open to visitors in the coastal town, which attracts more than 70,000 people each season for existing themed events like Bear Week, Girl Splash and Family Week.
Indie gay publications Gayletter, Hello Mr. and Into will interview newsmakers. Studio perks include yoga, a DIY costume and makeup bar, a Big Gay Ice Cream social and the publication of a weekly collectible zine.