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Netflix to Launch Print Magazine for Emmys Campaign

Magazine’s working title is ”Wide,“ Bloomberg reports

As part of stepped-up awards campaign efforts, Netflix is launching a print magazine with the first issue aimed at Emmys voters.

The free publication will launch with a 100-page first issue featuring interviews, profiles, and other articles showcasing the streamer’s talent and programming, according to an individual with knowledge. The individual also said that it will be a limited-run magazine that will not be on newsstands.

The magazine, which has the working title “Wide,” will be distributed in June, just as members of the Television Academy begin voting on Emmy nominations, Bloomberg reported.

“In preparation for a groundbreaking year in film and television, Netflix has gathered some of the most talented and sought after writers and photographers, thinkers and creatives, to make the inaugural issue of Wide, the Netflix print journal,” read one Netflix email, according to Bloomberg.

Netflix did not immediately respond to a request for comment from TheWrap.

The magazine would see Netflix stepping up awards season efforts one year after its spectacular showing at the 2018 Emmys. At that ceremony, Netflix took home 23 trophies, tying with HBO for the most awards of the night.

But it wouldn’t be Netflix’s only foray into new media terrain. The company is launching a SiriusXM Radio Station focused on audio recordings of Netflix stand-up comedy specials, called Netflix Is A Joke Radio, on April 15.