Snap Renews 3 Original Shows and Expands E!’s ‘What the Fashion’ to Twice Per Week (Exclusive)

“Viewers are spending more time watching Discover content than ever before,” says Snap’s Vanessa Guthrie

Snap Inc. has renewed three original series, including shows produced by NBCU and MTV, and expanded its E! original series “What the Fashion” to airing twice per week, TheWrap exclusively learned on Wednesday.

The third season of E!’s “Face Forward,” with beauty sage Patrick Starr giving celebrity-inspired makeovers to young women looking to make a change, will launch on Snapchat on Sept. 7. The series, produced by NBCUniversal Digital Lab, averaged 4.4 million viewers per episode lsat season. New episodes will air each Saturday for the next eight weeks.

Snap also is bringing back MTV’s “Wrong Distance Relationship,” chronicling the highs and lows of young people navigating long-distance relationships, for a second season. The show will return to Snapchat in early 2020. The first season pulled in more than 8.5 million viewers.

“We’re very excited to be making another season of ‘Wrong-Distance Relationship’ – and to continue MTV’s long-standing relationship with Snapchat,” Garth Bardsley, vice president of digital video at MTV, said.  “Throughout season one, we watched as couples navigated all the trials and tribulations of a LDR, and we…

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Sean Burch

Tech reporter • • @seanb44