How COVID Changed Hollywood Special Report: ”No one really cares that much anymore about the traditional bundle. It has already been written off for dead,“ one analyst says
When Disney+ launched in 2019, even the most optimistic person in the Magic Kingdom would have not have predicted its subscriber count would be in the triple digits before its 18-month birthday. But with the pandemic keeping everyone at home, streaming turbocharged its takeover of the entertainment business.
Streaming’s swallowing of the pay-TV bundle is irreversible and will continue to change a business model that has endured for decades.